In celebration of International Women’s Month, Activision Blizzard has released a special “Women in Gaming” video. This video is part of the company’s ongoing commitment to work against harassment and discrimination in gaming spaces
Activision Blizzard is celebrating International Women’s Month with a series of events and promotions. The company has partnered with the National Association for Female Executives to promote women in the workplace. Read more in detail here: blizzard activision.
The striking team leading Activision Blizzard’s Women’s Employee Network isn’t your average strike squad. This widely scattered collection of workers from Activision Publishing, Blizzard Entertainment, and King have banded together to guarantee that women are fairly represented, rewarded, acknowledged, and developed. They take a grassroots approach to bringing these ideas to life by uniting on key imperatives at the regional, corporate, and franchise levels.
“One of the great things that the network brings is a sense of community,” says Angela Dickson, Senior Director, Business Development at Activision Blizzard and an EMEA Region Lead at the Women’s Network. “This opens up lanes of conversations and collaborations between people at Activision, Blizzard, and King, especially on important topics.” “As someone new to the company, it’s meant that I’ve been able to create a network and make contacts with individuals in the absence of being in an office setting,” says Sian Cargan, Internal Communications Manager and a Communications Lead on the Women’s Network Strike Team.
We’re commemorating International Women’s Month throughout the organization, combining the importance of March being recognized as Women’s History Month in the United States and March 8th being International Women’s Day. “We wanted to design a theme that would be action oriented, forward-looking, optimistic, and distinctively related to the gaming business,” Joyce Chang, Director, Product Management, Emerging Franchises, and one of the network’s North America area heads, explains.
“We landed on the concept of ‘Leveling Up,’ which felt like a natural direction to lean into as it’s inclusive and everyone can commit to get better, make progress, upskill, evolve, and improve,” says Sabrina Brogan, Senior Service Level Coordinator at Blizzard and the Women’s Network Event Lead in EMEA. “Moreover, it is a core notion in video games,” she says. As you progress through a game, you earn new skills, abilities, access to new things and locations, and so on.”
The Women’s Network has produced a commitment for anyone who want to improve themselves or their community as part of the International Women’s Month events. The pledge is for anyone who wish to demonstrate and express their support for women.
Synthesizing the key areas of focus for the Women’s Network in the year ahead and perhaps beyond, Emily Royall, Senior Manager, Partner Marketing & Management at Blizzard, and a Women’s Network Events lead states, “We want to make sure that we are building a community for women within this company, so they know they are supported, and that they have the resources to learn, grow and develop themselves, and others.”
Leveling up requires participation on all levels. While it is simpler to be a bystander, observing and pointing out problems, becoming a part of the solution is more meaningful and beneficial. Finding methods to level up on a personal level while simultaneously advocating, influencing, and helping others in their quests to level up and be better is what this implies.
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